General Description
MagNet™ is a web based platform and user interface that delivers a dynamic magazine reading experience. This living network can be accessed on MagNet’s™ portable magazine reader and caters to the reader who wants their content anytime, anywhere. The objective of MagNet™ is essentially to deliver a natural and dynamic magazine reading experience. The network connects readers to publishers, advertisers and a web of other magazine lovers who share similar interests. Added features to the otherwise standard printed page are sound, videos, hyperlinks, RSS, social networks, email, achieves and the ability to peruse the magazine quickly and efficiently. It brings the magazine’s content to life. MagNet™ is also capable of highlighting, book marking, clipping and saving content to a personal folder to revisit at a later date. It combines the best of traditional and digital publishing in one portable device.
All of the functions performed by this interface exist to allow users to search, access or retrieve content of any or all the magazines to which they subscribe. It prioritizes content and allows the reader to peruse the entire publication quickly and efficiently.
Scenario
Eva owns her fashion design studio that requires her to work late hours. Eva, like many other designers, is experiencing a creativity block. Frustrated and tired, she leaves the office for home. Once she’s settled on the train, she takes out her MagNet™ and quickly finds her design inspiration folder. She opens it up and does a keyword search fashion inspiration. The latest issue of “Vogue” pops to the top of her results, along with a few past issues. An article peaks her interest, but because she’s so tired, she plugs in her headphones and listens to the audio version of the article. She becomes so enthralled with videos and slideshows she misses her stop. On realizing this, she quickly bookmarks the page, sends an email of the article to a few of her employees and gets off the train.
